IDIDIT Steering Columns
Ididit began in 1983 when a friend asked Ken, a machinist for Ford Motor Company, to machine a billet aluminum steering column for his car. Demand grew quickly as fellow Street Rod members saw his column and asked for one like it. By 1985, Ken and his son Scott were in a steadily growing business.
One day a man approached Ken and Scott's display, picked up one of the machined aluminum parts and asked who had made it. Ken replied, "I did."
The man picked up another part and asked the same question, to which again he replied, "I did."
After several repetitions, the man said, "For the last time, who made these parts?"
Ken, his patience running short, told him, "For the last time I DID! I made everything on this table."
At that point the disbeliever looked Ken up and down and said, "No way. You're not smart enough to make stuff this nice."
Ken had had enough. He reached across the table, grabbed the offender by his lapels and yelled in the guys face - "Look here! #$%!# I DID IT ! ! ! !"
The company now had a name.
Today the family - Ken, Jane, Scott, Kim, and their staff continues to offer products found in some of the finest street rods and specialty cars in the world today. They still believe that if you can't proudly say "I DID IT!" the ididit component should not be shipped.